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Veturi Sundararama Murthy Biography


Veturi Sundararama Murthy Biography


Veturi Sundararama Murthy (29 January 1936 – 22 May 2010), popularly known as Veturi, was a Telugu writer mostly popular for his film songs. His career in the Telugu film industry spanned more than four decades.He was highly admired and cherished for his deep and meaningful lyrics in Telugu songs. He was considered an inspiration by many lyricists.
Veturi was born to Telugu Brahmin couple, Chandrasekhar Sastry and Kamalamba in Pedakallepalli. He is the nephew of the Telugu Research Scholar Veturi Prabhakara Sastri and grandson of poet, Veturi Sundara Sastry. After education, he joined Andhra Prabha as a joumalist in 1952. He joined a weekly called Andhra Patrika in 1959 where he was in cinema section. Later he became the editor of Andhra Janata. In 1962, he became the only Telugu journalist to interview the then Prime Minister, Jawaharlal Nehru. In 1964, he worked as an assembly reporter and his articles are said to be very catchy and witty. He had a unique power to write on current affairs. He joined film industry while working as a journalist and later became an important part of the industry too. 


In 2007, he received the Jandhyala Memorial Award. He has been conferred an Honorary Doctorate in the 23rd convocation of Acharya Nagarjuna University. He got the National Film Award for Best Lyrics for the song "Ralipoye Puwa" for Telugu movie, Matrudevobhava. He was only the second Telugu lyricist to get this honour. He received filmfare award for the song, Uppongele Godavari in the 2006 movie, Godavari. 
He has received Nandi awards for best lyricist 7 times. The songs are Maanasa Veenaa Madhu Geetam of Pantulamma (1977), Shankara Nadasarerapara of Shankarabharanam (1979), Brundavani Vundi of kanchana ganga (1984), Ee Duryodhana Dushaasana of Pratighatana (1985), Pavuraniki Panjaraniki of Chandi (1991), Aakaashaana SuuryuDunDaDu of Sundara kanda (1992), Odanu Jaripe of Rajeshwari Kalyanam (1993) and for the last time in 2006 for the title track, Uppongale Godavari of Godavari. He received two Manaswini awards also - Venuvai vachchaanu of Matrudevobhava (1993) and Aakaashaana SuuryuDunDaDu of Sundara kanda (1992). 
Personal life
Veturi was married to Seeta Maha Lakshmi and has three sons: Ravi Prakash, Chandrasekhar and Nanda Kishore.
Death
Veturi died of a pulmonary hemorrhage at a private hospital in Hyderabad on 22 May 2010, aged 74, at about 9:30 p.m. local time. He was admitted to the hospital two days earlier and was kept in the Intensive Care Unit (ICU) there as his health was deteriorating.K. Viswanath, who introduced Veturi to the film industry, stated that "his works would please even the gods".


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